Blog

Local SEO for Service Area Businesses: Strategies to Boost Visibility

26 March 25

For service area businesses (SABs), ranking well in local search results isn’t just about […]

Google AI Overviews: What They Mean for SEO & Website Traffic

13 March 25

Google’s introduction of AI Overviews is changing the way users interact with search results. […]

18 Keyword Research Mistakes That Could Be Killing Your SEO Performance

26 February 25

Keyword research is the backbone of any solid SEO strategy. Get it right, and […]

Website Migration SEO Best Practises: How to Preserve Rankings and Avoid Common Pitfalls

13 February 25

Website migrations can be tricky. Done right, they improve security, branding, and user experience. […]

Ask An SEO: How to Climb from Page 2 to the Top Positions

27 January 25

Feeling stuck on page two of search results? You’re not alone. Many website owners […]

Google’s December 2024 Updates: What They Mean for SEOs and Publishers

16 January 25

Google wrapped up 2024 with two back-to-back updates in December that left the SEO […]

Google Search Sees UK Decline AmidGrowing Distrust in AI

23 December 24

The UK search landscape is undergoing a shift, with Google seeing a slight decline […]

AI Overview Trends: Stabilisation, Surges, and Strategic Insights

12 December 24

As we approach the holiday season, new data highlights significant developments in AI Overview […]

How to Leverage Social Media to Enhance Your SEO Strategy

28 November 24

Integrating Social Media and SEO for Greater Online Visibility In today’s digital landscape, the […]

Google’s AI-Powered Updates to Performance Max Campaigns: What Advertisers Need to Know

19 November 24

Maximise Your Holiday Campaigns with Google’s Latest AI-Powered Tools As the holiday shopping season […]

Winning the 2024 Holiday Retail Season: A Macro Approach

28 October 24

Prepare for a strong holiday season with actionable tips based on insights from past […]

How to Use Google Trends to Analyse Your Competitors’ Brand Engagement

17 October 24

Track brand search patterns and identify media placements that drive growth using Google Trends […]

Shopify SEO: How to Optimise Your Shopify Site for Google

30 September 24

For Shopify store owners, effective SEO (Search Engine Optimisation) is key to driving traffic […]

How to Leverage User-Generated Content (UGC) to Boost SEO and Engagement

25 September 24

User-Generated Content (UGC) has become a driving force behind many successful marketing strategies, offering […]

How to Identify and Steer Clear of Unreliable Link Building Services

28 August 24

Link building remains a crucial component of a successful SEO strategy, but with its […]

Optimising for Search Everywhere: Beyond Google

20 August 24

7 Platforms Beyond Google to Enhance Your SEO Strategy In today’s digital landscape, “search everywhere optimisation” […]

The Rise of Zero-Click Searches: How to Adapt Your SEO Strategy

23 July 24

Have you noticed fewer clicks coming from your SEO efforts? You’re not alone. The […]

Google Search Generative Experience (SGE): What You Need to Know Now

09 July 24

The way we search for information online is constantly evolving, and Google’s Search Generative […]

SEO in 2024: Adapting to AI, User-Centricity, and the Rise of Zero-Click Searches

28 June 24

The world of SEO is constantly evolving, and 2024 is no exception. Forget the […]

Unlock the Secrets of Helpful Content: A Guide to Ranking Higher on Google

19 June 24

Since the August 2022 helpful content update, Google has made it clear: helpfulness is […]